Thursday, February 26, 2009

Affiliate Marketing Videos

I've been working with Ross of STG Limited to create a series of marketing videos that will drive web traffic to some of his affiliated sites. Although I don't totally understand the details of affiliate marketing, I think you get paid for selling product from someone else's inventory. Kind of like the "per inquiry" spots that run on late night TV. At any rate, Ross, who lives on the island of Aruba, is selecting affiliate opportunities that he thinks will generate enough cash so he can spend more time on the beach (or at least less hours at his day job). We've designed videos that are very inexpensive to produce, but hopefully will divert enough eyeballs to the affiliate websites. Here's an example (gotta love the '80s disco synth bass):

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