Sunday, August 31, 2008

A Better Way To Build


We just completed a 30-minute marketing video for a innovative building product - the RASTRA Wall System. Designed for homes and commercial buildings, a RASTRA wall is made of 85% recycled stryrofoam and concrete, and therefore provides a much higher R-value than traditional wood frame walls with fiberglass insulation. And not only is a RASTRA home more energy-efficient, but it also stands up to severe weather much better. Next hurricane, I'm looking for a RASTRA-built home to hide in!

Monday, August 25, 2008

Canadians Not Loose With Their Loonies

We learned something about Canadian consumers during this past weekend's appearances on The Shopping Channel in Toronto. They tend to carefully consider a purchase. When we present a product on QVC in the States, people call in during the show and immediately buy the product. On the Canadian Shopping Channel, the calls tend to come in after the show is over. So, I assume the buyers are doing a little research before plunking down their hard-earned loonies. The sales were respectable during three showings on Sunday, so I guess I'll be heading back for another appearance soon. That's a good thing, since I was hoping to visit the Canadian side of Niagara Falls during this visit, but got side-tracked by visiting a great winery (or 2 or 3!) along the shores of Lake Ontario. (Can you see my blood-shot eyes in this photo?)

Wednesday, August 20, 2008

Podcast Breaks Into the Top 20


Congratulations to Lisa B. Marshall! Her latest series of podcasts, the Public Speaker, just broke into the iTunes Top 20. Lisa was one of my first podcast clients almost two years ago. Her podcasts offer quick, practical tips that help you become a better public speaker. You can subscribe to the podcasts (and hear my recorded intro/outro) at Lisa's site. Quick and Dirty Tips is owned by the multi-national publisher, Macmillan & Company, and publishes the podcasts for another of my clients, Stever Robbins.

Monday, August 11, 2008

Real or Fake?

Can you tell from looking at this pic of me on QVC this past weekend? No, I'm not talking about my hair (that's real, thank you). Is the tan real or fake? The truth is that the QVC stylists usually spray paint your face with this brownish gunk to give you a golden glow. You wouldn't think I would need it since I live at the Jersey shore, and get to the beach a least a couple times a week .
My knowledge of stock trading is growing again. I'm working on a new course for Manny Backus at Wealthpire on swing trading. We're creating a DVD, several audio CDs, and a companion book. Swing trading sits somewhere on the trading spectrum between daytrading and buy & hold. We go over the technical indicators found on a stock chart (before we started on this project I had thought Bollinger Bands were either a musical group or some obscure disease).